Entrepreneurship   Tags: business, entrepreneurship, small business, start-up business  

This guide features key information resources for entrepreneurship.  Locate resources on marketing in the following online research guides:
Advertising, Branding and Sales Promotion
Consumer Behavior, Demographics and Lifestyles
Marketing Channels

Locate additional industry information in the Industries Research Guide

For industry overviews:

IBISWorld
S&P NetAdvantage

For market research:

Mintel Market Research Reports
GMID