Skip to main content

COMM_ST 394-0: Social Networks and Society: The Good, the Bad, and the Ugly (Fu): Search Strategy Builder

Rough Research Question

How does gender affect content and marketing practices on social media sites such as pinterest?

Keyword Generator

Search Strategy Builder


The Search Strategy Builder is a tool designed to teach you how to create a search string using Boolean logic. While it is not a database and is not designed to input a search, you should be able to cut and paste the results into most databases’ search boxes.

  Concept 1 AND Concept 2 AND Concept 3
Name your core concepts here    
Search terms Search terms Search terms

List alternate terms for each concept.

These can be synonyms, or they can be specific examples of the concept.

You can use single words, or phrases with quotation marks,
or truncated words with the *


OR

OR

OR

OR

OR

OR

OR

OR

OR

Now copy and paste the above Search Strategy into a database search box.

The Search Strategy Builder was developed by the University of Arizona Libraries and is used under a Creative Commons License.